Boost the visibilityof yourbrand.Pay for performance.
Launch a campaign. Creators talk about your brand. You pay based on views.
Four steps. At your own pace.
One workspace, from the brief to post tracking.
Describe the goal, the product and the deliverables you expect.
Define the budget, the platforms and the applicable terms.
Your campaign opens to creators, who submit their posts.
Views, eligible posts and budget spent are updated daily.
What changes, in practice.
The same budget, without negotiating with or chasing each creator one by one.
- You negotiate a rate with each creator, one by one.
- You pay for production, whatever the result.
- The brief, approvals and follow-ups live in your inbox.
- You wait for a report to know where the campaign stands.
- Terms are discussed case by case.
- You set your budget before the campaign launches.
- You pay only for the views actually generated.
- Brief, videos and campaign tracking in one place.
- Save time on your marketing production.
- Increase your reach by multiplying the number of creators talking about you.
Frequently asked
questions.
If yours is not listed, write to contact@trykred.com.
Before funding, KRED summarises the budget set aside for creator earnings, the platform fee and, where applicable, VAT. The campaign budget and the platform fee remain two separate amounts.
KRED counts the views of eligible posts every day for the 30 days following their publication. The dashboard distinguishes the views observed from the views that actually generated earnings.
On a CPM campaign, spend depends on eligible views and the stated rules. Any thresholds and caps are set before launch; they are not added after publication.
Before the campaign ends, the brand can request a refund of the funded budget that has not been spent, under the conditions shown. When the campaign closes, the remaining funded amount becomes a KRED credit balance valid for 12 months. The launch platform fee is non-refundable.
The brief sets the platforms, the deliverables and the observable rules of the campaign. Criteria must be verifiable from the post or from the information requested before participation.
Usage rights are not implied. They are set out in the campaign terms and in the contract concluded with each creator. The brand must define the intended use before launch.
KRED supports TikTok, Instagram Reels and YouTube Shorts. A campaign only opens the platforms selected and configured before it is published.
More reach.A budget under control.Less complexity.
Set the terms, launch when your campaign is ready and track posts from a single workspace.